Last call for entries: Backsberg’s ‘Live the Journey’ campaign

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BACKSBERG Family Wines is giving wine enthusiasts and all lovers of adventure the extraordinary opportunity to win the ultimate road trip across South Africa in its latest ‘Live the Journey’ campaign. The lucky winner will enjoy the ultimate bucket list 12-night itinerary boasting hidden gems, five-star finds and the very best of the local hot-spots, with the prize valued at an impressive R200 000.

Entering the competition couldn’t be easier and comes with extra the perk of adding more of your favourite Backsberg wines to your collection. The ‘Live the Journey’ campaign encourages individuals to purchase a bottle, from any of the collections, and enter by submitting their till slip online for a chance to win.

The grand prize promises an unforgettable exploration of South Africa’s diverse landscapes and cultural treasures, providing participants with a truly immersive experience. Commencing in the picturesque village of Franschhoek, winners will enjoy a two-night stay in this renowned culinary destination, including a visit to the Backsberg brand home and world-class fine dining experiences. The journey continues with thrilling adventures in Elgin, Hermanus, Gansbaai, Botlierskop, Pezula and Plettenberg Bay, before concluding in George at the timeless Hawthorne Boutique Hotel.

In addition to the remarkable itinerary, the winner will walk away with luxury luggage from Thandana Bag Co. valued at R20 000, as well as high-end tech gear including a GoPro HERO12 and a MacBook Air to ensure every moment of the journey is captured in unrivalled detail.

The ‘Live the Journey’ campaign embodies Backsberg’s commitment to being a companion in all life’s adventures; from joyful culinary moments spent at home,  to celebratory milestones and everything in between. With more than a century of rich history on South African soils, the pioneer winery has been part of countless everyday moments and historical feats.

Participants are encouraged to click here, buy their best-loved Backsberg wine, enter their details online and upload their till slip to stand a chance to win. Competition closes 31 May 2024 and winner will be contacted within the month thereafter and later announced via social media channels. Terms and conditions apply. Open to local South African residents only. Drink responsibly.

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