okja launches chocolate hazelnut spread for your bread – and more


GOOD morning, goeie môre, buenos dias, guten morgen and bonjour. Words so beautifully full of possibility that they transcend and connect continents, cultures and countries. Different languages, yes,  but the same opportunity to begin your day full of promise and hope. It is said breakfast is the most important meal of the day and how can it not be if it involves a sunrise cuppa and of course the one thing we’ve all loved for generations: chocolate hazelnut spread on toast.

okja, the clean label plant-based food and beverage brand from Cape Town has just welcomed a new addition to its range, Chocolate Hazelnut Spread. The brand, launched in 2019 by serial founders, Rui Esteves and David Chait, has garnered a cult following amongst Gen Z and Millennials with its iconic range of oat milks in bright and bold packaging. Visit any popular coffee shop or deli in Cape Town CBD and it’ll be hard to miss its signature blue cartons lined across countertops and shelves.

Glancing at the label, one immediately notices the lack of palm oil – a controversial ingredient in most other chocolate hazelnut spreads available. It also contains no dairy or flavourings.

Swing by your local baker, grab a warm, freshly baked croissant and (let’s be honest, you’ll want more bread to spread) sourdough, your pot of chocolate hazelnut spread from okja, your best friend or a stranger, sit down and enjoy one…two…five bites of pure chocolatey, nutty, goodness.

okja chocolate hazelnut spread is available from Takealot, selected SPAR stores, Faithful to Nature, as well as popular delis such as Giovannis. Retailing for between R69.99 and R74.99, it is also available from the okja café in Camps Bay.

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